{"title":"Wella","description":"\u003cp\u003eWella Koleston Perfect in 133 shades, the Welloxon Perfect developer, as well as care and styling products from Wella Professionals for the salon.\u003c\/p\u003e","products":[{"product_id":"wella-koleston-perfect","title":"Wella Koleston Perfect ME+ Hair Color 60 ml","description":"\u003cp\u003e\u003cstrong\u003eWella Koleston Perfect ME+ is the permanent cream hair color by Wella Professionals for the salon.\u003c\/strong\u003e We offer it in over 130 shades in a 60 ml tube – from natural blonde and brown tones to cool ash and pearl shades, and even intense red and violet tones.\u003c\/p\u003e\n\n\u003ch2\u003eGrey coverage with Koleston Perfect\u003c\/h2\u003e\n\u003cp\u003eThe Pure Naturals shades (endings \/0 and \/00) are intended for grey hair. According to Wella, they provide up to 100% grey coverage. If you have a high percentage of grey, mix in one part of a natural shade of the same color depth for fashion and reflex tones to ensure even coverage at the roots.\u003c\/p\u003e\n\n\u003ch2\u003eHow to read the shade numbers\u003c\/h2\u003e\n\u003cp\u003eThe number before the slash represents the color depth, from 2 (black) to 10 (lightest blonde). Double numbers like 88\/0 or 99\/0 indicate a more intense base color. The number after the slash is the reflex:\u003c\/p\u003e\n\u003cul\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003e\/0 and \/00\u003c\/strong\u003e – Natural (for grey coverage)\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003e\/1\u003c\/strong\u003e – Ash\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003e\/2\u003c\/strong\u003e – Matt\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003e\/3\u003c\/strong\u003e – Gold\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003e\/4\u003c\/strong\u003e – Red\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003e\/5\u003c\/strong\u003e – Mahogany\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003e\/6\u003c\/strong\u003e – Violet\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003e\/7\u003c\/strong\u003e – Brown\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003e\/8\u003c\/strong\u003e – Pearl\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003e\/9\u003c\/strong\u003e – Cendré\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp\u003eA second digit after the slash is a secondary reflex: 7\/43, for example, is a medium blonde with red as the primary reflex and gold as the secondary reflex.\u003c\/p\u003e\n\n\u003ch2\u003eApplication and mixing ratio\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eMixing:\u003c\/strong\u003e 1:1 with \u003ca href=\"\/en-eu\/products\/farbentwickler-oxidationsmittel-aufhellung-salonbedarf\"\u003eWella Welloxon Perfect\u003c\/a\u003e – 6% for tone-on-tone and up to 1 level lighter, 9% for up to 2 levels, 12% for up to 3 levels lighter.\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eSpecial Blonde (12\/…):\u003c\/strong\u003e 1:2 with Welloxon Perfect 12%.\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eDevelopment time:\u003c\/strong\u003e generally 30 to 40 minutes without heat.\u003c\/li\u003e\n\n\u003cli\u003eRead the instructions on the packaging before every coloration and perform an allergy test 48 hours prior.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003ch2\u003eColor chart for consultation\u003c\/h2\u003e\n\u003cp\u003eFor salon consultations, there is the \u003ca href=\"\/en-eu\/products\/wella-koleston-perfect-color-board-mit-straehnen\"\u003eKoleston Perfect color board\u003c\/a\u003e with removable strands of all shades. You can find further Wella products in our \u003ca href=\"\/en-eu\/collections\/wella\"\u003eWella collection\u003c\/a\u003e.\u003c\/p\u003e\n\n\u003ch2\u003eFrequently asked questions\u003c\/h2\u003e\n\u003ch3\u003eWhich developer goes with Koleston Perfect?\u003c\/h3\u003e\n\u003cp\u003eWella Welloxon Perfect. Use 6% for tone-on-tone and grey coverage, and 9% or 12% for lightening.\u003c\/p\u003e\n\u003ch3\u003eHow much color do I need?\u003c\/h3\u003e\n\u003cp\u003eFor roots, half a tube is usually enough (30 ml color plus 30 ml developer). For a full color treatment on medium-length hair, you often need an entire tube or more.\u003c\/p\u003e\n\u003ch3\u003eCan I mix shades?\u003c\/h3\u003e\n\u003cp\u003eYes, shades from the same series can be mixed together, for example, a reflex tone with a natural shade for better grey coverage.\u003c\/p\u003e\n\n\u003cp\u003eContent: 60 ml. 100% original product from Wella Professionals.\u003c\/p\u003e\n","brand":"Wella","offers":[{"title":"10\/0 Lightest Blonde","offer_id":56705647804756,"sku":"DK-53282447556955","price":6.99,"currency_code":"EUR","in_stock":true},{"title":"10\/00 Lightest Blonde Natural","offer_id":56705647837524,"sku":"DK-56469671870804","price":6.99,"currency_code":"EUR","in_stock":true},{"title":"10\/03 Lightest Blonde Natural-Gold","offer_id":56705647870292,"sku":"DK-56469717483860","price":6.99,"currency_code":"EUR","in_stock":true},{"title":"9\/0 Light 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